Customer Analytics
by MX · Data and analytics · Lehi, UT, United States
Provides complete account view and analyzes consumer financial data and behavior to drive personalization and growth.
What Customer Analytics does
- Account and transaction history aggregation
- Consumer financial data analysis
- Financial behavior tracking
- Complete account view generation
- Cross-account visibility
What Customer Analytics is used for
- Generate financial insights
- Increase multi-product adoption
- Personalize messaging and offers
- Identify consumer ready to borrow
- Build trust with consumers
Who Customer Analytics is for
- Banks
- Credit unions
- Fintechs
About MX
Financial data platform for account aggregation, verification, analytics and consumer engagement.
MX in the vendor registry: its products, features and similar vendors.
Also by MX
- Account Aggregation: Enables consumers to connect and view all financial accounts in one place with reliable, lasting connections.
- Instant Account Verifications: Provides instant account detail, ownership and balance information to streamline account opening and reduce abandonment.
- Data Enhancement: Cleanses and normalizes financial transaction data into categorized and consistent data for analytics and digital experiences.
- Investment Data: Aggregates and normalizes external brokerage and retirement account holdings alongside financial institution data.
- Financial Insights: Delivers actionable, data-driven insights and personalized financial guidance surfaced through preferred consumer channels.
- Financial AI Assistant: Provides AI-powered conversational interface for consumers to ask about their money using real permissioned financial data.
More in this category: Data and analytics platforms for financial services.
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